About Us

our mission

Amplifying Your Business Story

At Read Between Lions Services, we believe every entrepreneur and business has a story worth sharing. Our mission is simple but powerful—to amplify your products or services and connect them with your target audience. Based in New York City, we’ve built a reputation for driving strategic growth and helping businesses shine.

our solutions

Expertise Rooted in Vision and Innovation

Read Between Lions Services was founded by a visionary leader with an exceptional educational foundation from Howard University and Baruch College. This rich background drives our bold, forward-thinking strategies. What sets us apart? Exceptional vision paired with flawless execution. From integrated marketing campaigns to disruptive innovations, our team thrives on complexity and delivers cutting-edge solutions to drive measurable results.

your results

Your Partner in Transformation

At Read Between Lions Services, fresh ideas are our currency, and transformation is our goal. We specialize in creating impactful digital experiences, building brand awareness, and driving bottom-line growth. When you partner with us, you gain more than a consultancy—you gain a committed advocate for your success. Together, we’ll help your business stand out and flourish globally.

tools and platforms

Some of Our Areas of Expertise

PMP
Webflow
HubSpot
Shopify
Squarespace Circle Member

Meet Our Founder

Rhea founder of Between the Lions Services

Rhea Welch

Between the Lions Services

What's with our name?

Between the Lions Services (BTL) is named with the Egyptian earth deity, Aker, in mind. Aker is the deification of the horizon and represents where the sun rises in the East and the sun sets in the West. For BTL, it represents the significance of what happens within each of us between life and death and also living in balance. It's a reminder of the importance of continuing to learn and grow throughout life. Reading books play an important part in that.

Through our marketing and book publishing services, BTL helps entrepreneurs live in their purpose and businesses share their special gifts with wider audiences to help more people learn and grow.

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Let's make something great together.

We are your creative partner helping you leave your mark
between the lions.

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